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utm_medium

- please select - content-paid -- commissioned content (articles, product reviews) cpc -- online ads purchased on CPC basis (Adwords, Bing) cpm -- banner/online ads purchased on CPM basis (Neudesic, Code Projects) csyn -- content syndication email -- internal emails (Eloqua) email-external -- 3rd party email clients (merit direct, source forge) event-paid -- paid events/trade shows event-unpaid -- Progress events infographic -- linked in commissioned content - infographics internal-banner -- forum banners, TDN and any other owned banners list-acquisition -- purchased or acquired lists listings -- ads from product listings on 3rd party sites mobile-app -- links within mobile apps newsletter -- external newsletters bought through the CPM budget pdf -- links in PDFs placement -- fixed placements purchased on CPM basis (Neudesic, Code Projects) pr -- magazine articles/press releases product -- Links in the UI (eg. JustDecompile) social-owned -- social sites we own (free) paid-social -- social sites/ads we pay for telemarketing -- 3rd party telemarketing agencies webinar-paid -- 3rd party webinar webinar-unpaid -- Progress webinars

utm_source

utm_campaign (need help? use the utm_campaign builder)

utm_content (select campaign theme by product)

- please select - OE - Grow Developer Community OE - Application Modernization OE - Risk Management DD - DataDirect for OEMs DD - Data Access ML - Trustworthy AI ML - Data Architecture Modernization ML - Data Agility SMP - Knowledge Management SMP - Semantic RAG SMP - Platform Modernization SF - Modernization FT - Centralize, Simplify & Secure FT - Automate More FT - MOVE to the Cloud COR - Automation DT - Productivity DT - Modernization DT - Design Story CHF - Achieving Tech Independence CHF - Uplevel your DevSecOps FLW - Security FLW - Observability LM - Maximize Performance, Minimize Costs LM - Harnessing 360 Visibility and Security NM - Eliminate Network Visibility Gaps NM - Stealing Share

utm_term

ad_type

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ad_placement